Creating personalised content to talk directly to your customers can really help strengthen a relationship, and encourage further interaction with your brand. 

However, bombarding your customer's inboxes with spam will just have people diving for the unsubscribe button! A cleverly timed and reliable newsletter, providing useful information and well-placed product details can be a key tool in your sales arsenal.

Polly Rivers PR provides campaign design, copywriting and email management services, designed to help ensure that not only do your emails not get deleted, but they are read and interacted with - click-through is key, once the cus